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83 Must-Have Beauty Products From Amazon We'd Buy Again...And Again

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As you probably already know, Amazon has become the world’s largest one-stop-shop for practically ev-ery-thing! This includes home goods, niche tech products, clothes for every occasion, electronics, furniture, and more. But did you know that you can create a new and affordable beauty routine on Amazon?

If you’re thinking of must-haves for healthy glowing skin, maintaining your best hair days, or just buying your go-to products to create a favorite makeup look–Amazon has it. Whatever it is you’re shopping for, we’ve rounded up some of the best beauty products on Amazon to help you to upgrade your beauty routine and keep you feeling like your best self!

Price Reference (average price):

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Between $25-$50
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Best Amazon Beauty Products To Buy Right Now

Best Skincare Products

Pumpkin Honey Glycolic Face Mask

Andalou

Price: $

This vegan and paraben-free facial mask by Andalou will be one of the best additions to your beauty routine. This face mask is safe for all skin types, combats sun damage, brightens your skin, and evens out your skin tone. 


Hyaluronic Acid Serum

The Ordinary

Price: $

This serum is far from ordinary and ideal for locking in moisture! If you’re struggling with dry skin during the winter season, this might be just the product you need to add to your collection. Plus, it’s also much more affordable compared to other brands on Amazon. 


Stainless Steel Gua Sha

Mount Lai

Price: $

Massage your face with a gua sha to give it some extra love! It is an extra step that can reduce wrinkles and tension in your face. It’s both easy to use and most importantly, feels great! 


First Care Activating Serum

Sulwhasoo

This popular serum is used post-cleanser to address skin concerns, such as: winkles, radiance, hydration, brightness, and more, in a single step.


Glowscreen SPF 40

SuperGoop

Price: $$

Stay glowing with this broad-spectrum SPF by Supergoop! It protects your skin, adds a natural-looking shine, and also doubles as a makeup primer. 


Reusable Cotton Rounds

S&T Inc. Always Off

Price: $

Add an eco-friendly step to your beauty routine! Try out these cute pink reusable cotton rounds. They come in a pack of 16 and are a little larger than the standard rounds you might be used to using in order to maximize each use. Each pack also includes a reusable laundry bag for easy washing! 


Thank Me Later Eye Primer

Elizabeth Mott

Price: $

This affordable Korean skincare brand’s famous eye primer helps to keep your eyeshadow in place for a smoother, longer-lasting makeup look.


Supersonic™ Hair Dryer

Dyson

Price: $$$

No, Dyson doesn’t just make vacuums. This viral hair drying kit has five separate attachments and guarantees an ultra-fast drying time with intelligent heat control to protect against unnecessary heat damage.


Gentle Exfoliating Facial Scrub

Hanalei

Price: $

Formulated with natural jojoba, this powerful face scrub gently exfoliates dry skin, makeup, and dirt to create a youthful, glowing complexion. Plus, a blend of vitamin E, Macadamia Seed oil, and Hawaiian Kukui oil keeps skin hydrated, while natural orange, lime, and lemon extracts infuse a citrus aroma into your skincare.


Eye Gel

Baebody

Price: $

We all have those days where we feel (and look) extra tired, but let this eye gel help you out. This hypoallergenic cooling eye gel reduces the appearance of dark circles and puffiness. Simply dab it around your eyes and eyelids in the morning and evening to keep this part of your beautiful face hydrated.


Vitamin C Concentrated Serum

Derma E

Price: $

This powerful vitamin C serum helps to brighten skin by supporting collagen health and reducing the appearance of sun damage. Paired with hyaluronic acid, this facial serum provides intense moisture while smoothing and conditioning skin. Plus, Derma E uses natural, vegan, and cruelty-free ingredients to create an eco-ethical line of skincare products in recyclable packaging.


Brightening Face Scrub

Acure

Price: $

Acure is another affordable skincare and beauty product brand on Amazon with so many options! However, this brightening face scrub is one of their bestsellers. If you’re looking for a new exfoliant, feel comfortable trying this one out since all of Acure’s products are vegan and cruelty-free! 


Rosewater Facial Spray

Mario Badescu

Price: $

A best-selling facial spray that refreshes tired skin with natural rosewater and is the perfect size to bring wherever you go. It is also one of the best-selling beauty products on Amazon!


Rose Hip Oil

Kate Blanc Cosmetics

Price: $

Rosehip oil is a must-have skincare beauty product! It hydrates, protects, and maintains your skin’s elasticity, along with fighting acne. This specific oil is all-natural and certified organic, too.


Ice Roller

Elizabeth Mott

Price: $

Rejuvenate your face in seconds with this ice roller! It increases blood circulation, reduces acne, puffiness, and wakes up your skin. This can be an easy step to add to your nighttime skin routine!


Foaming Facial Cleanser

CeraVe

Price: $

Looking for a new foaming facial cleanser? This value-size bottle is hard to beat at an affordable price and with over 30,000 reviews. The paraben and allergen-free face wash can be used daily without irritation!


Indian Clay Mask

Aztec Secret

Price: $

Detox and refresh your face with this super affordable clay mask. This “ancient secret” fights impurities, acne, blackheads, and is meant to give your face the deepest cleanse possible. 


Cloud Pimple Patches

Grace & Stella

Price: $

Get rid of large pimples with these heart and cloud-shaped hydrocolloid patches. They are perfect to put on before bed and are such an easy way to help pimples disappear quickly!


Blackhead Scrub Stick

Tonymoly

Price: $

A cute exfoliator in the shape of a toy! It gets rid of icky blackheads, especially on and around your nose area. The little scrubber also smoothes skin and cleans away oily sebum.


Black Rice Bakuchiol Eye Cream

Haruharu Wonder

Price: $

A highly-rated Korean eye cream with anti-aging ingredients that reduce wrinkles, lines, and puffiness. It is vegan and cruelty-free, too! Use daily and don’t skip this step in your skin routine.


Rice Toner

I’m From

Price: $

Another Korean skincare product that tones and balances, all while preserving the skin’s natural oils. This affordable toner is meant to hydrate and give you the glow you’re looking for! 


Skin Perfecting 2% BHA Liquid Salicylic Acid Exfoliant

Paula’s Choice

Price: $

A gentle exfoliant that people of all ages are raving about! Reviewers share that their skin improved within days when using it once a day. Skin is smoother, brighter, and with increased elasticity. 


Best Makeup Products

Rotating Makeup Vanity

MISERWE

Price: $$

If being more organized is one of your goals this year, then this rotating makeup vanity should be your next Amazon purchase. This affordable storage container is adjustable and can help to keep all of your favorite skincare products and cosmetics–of all sizes–neatly in place. The clear casing makes it easy to see and find all of your products quickly!


Korean Lip Oil

Nooni

Price: $

A tinted lip oil that revitalizes your lips, creating a natural pop of red and long-lasting softness.


Longwear No-Budge Liquid Lipcolor

Maybelline

Price: $

TikTok is obsessed with this long-wear lipstick and we are, too! The price point makes it easy to buy more than one color!


Makeup Brush Cleaner Machine

Luxe

Price: $

Don’t like cleaning your makeup brushes? Buy this portable brush cleaning machine for a better and cleaner makeup application.


BB Blush Cheek Makeup

Lamel

Price: $

A soft liquid blush that is blendable to complete your “all-natural” makeup look. The unique brush makes application easy and comes in six rosy colors!


Miracle Complexion Sponge

Real Techniques

Price: $

If you’re a fan of makeup sponges, then this will be your next favorite deal on Amazon! The angled shape allows for an even application of your foundation, concealer, or tinted moisturizers. This makeup sponge is also known to prevent old makeup and dead skin cell buildup.  


Bare With Me Tinted Moisturizer

NYX

Price: $

This NYX tinted moisturizer is known for its lightweight formula and reviewers say it is comparable to Glossier’s concealer. Get the same coverage (and save some money) with one of Amazon’s must-have beauty products! 


18 Pc Makeup Brush Set

BS-Mall

Price: $

This makeup brush set has everything you need to complete a 5-minute daily look or a full night of glam. The set also comes with an easy-to-pack plastic case for easy transport and makeup sponges! 


Extreme Length Mascara & Lash Primer

Honest Beauty

Price: $

Currently, this mascara is one of Amazon's best-selling beauty products! On one end of the tube is a lengthening mascara, while the other end features a boosting primer to help keep the shape of your longer and thicker lashes. The vegan formula makes it safe for your eyes and the planet! 


Eyebrow Stamp Pencil Kit

Lavone

Price: $

Keep your eyebrows looking sharp with this affordable eyebrow kit! It includes a tinted pomade, waterproof eyebrow pencil, and brushes to maintain that perfect shape.


Balmy Gloss Tinted Lip Oil

Ilia

Price: $$

One of the best-selling products from this sustainable makeup brand! It is vegan, cruelty-free, and loaded with hyaluronic acid to keep your lips looking healthy.


Makeup Bag

DANCOUR

Price: $

This small makeup bag is a useful item since it fits perfectly in your purse or bag! It is waterproof and its envelope-style keeps your favorite, on-the-go products neatly in place. The price and quality make it an irresistible Amazon beauty product! 


Micellar Water Makeup Remover

Garnier

Price: $

This is one of the most highly-rated cosmetic products on Amazon! This micellar water has almost 40,000 positive reviews. It is safe for all skin types and easily removes layers of makeup daily!


Anti-Aging Eye Primer

Urban Decay

Price: $$

This long-lasting eye primer is great for your eyelids and worth adding to your beauty routine! It keeps your eyeshadow in place, along with reducing fine lines–two great benefits in one fantastic product!


Makeup Cleaner Pad

Bird & Fish

Price: $

This handy silicone pad makes cleaning your makeup brushes faster and easier! It removes the excess dirt and makeup without having to get your hands covered in foundation or blush. It makes the process less messy and less of a chore!


Thank Me Later Lightweight Primer

Elizabeth Mott

Price: $$

Lock in your foundation with this clean everyday primer as it hydrates, soothes, and moisturizes. Most importantly, it keeps your makeup in place even under the stickiest and most humid weather conditions. 


Heated Eyelash Curler

ASILA

Price: $

Sometimes a standard eyelash curler isn’t enough! This heated curler will give you that extra help for that extra lift. 


Eyebrow Tweezer Set

TsMADDTs

Price: $

A tweezer set for various hair needs–ingrown hairs, eyebrow shaping, and standard tweezing. It comes in a case for easy packing!


Tinted Moisturizer

DRMTLGY

Price: $$

A tinted moisturizer that takes care of your skin by protecting it from the sun’s rays, locking in moisture, and keeping your makeup looking flawless!


Fit Me Shine-Free + Balance Stick Foundation

Maybelline

Price: $

A foundation stick perfect for any makeup touches! Its shape allows for easy application for a quick beauty routine. It also has a luminous finish to make your skin look bright, but not oily. Ideal for all skin types!


Best Body Products

Anti-Aging Body Oil

Osea

Price: $$$

From this cult-favorite brand, it’s both a body oil and a balm that can be used from your face to your feet. Smooth out any dry patches or rough edges, while maintaining moisture with this chemical-free beauty product.


Brazilian Bum Bum Cream

Sol De Janeiro

Price: $$

The cult-favorite Bum Bum Cream is a fast-absorbing cream that helps provide hydration and leaves your skin feeling oh-so-soft. Even better, it visibly smoothes and tightens skin!


Atoderm Body Lotion

Bioderma

Price: $

This soothing body cream moisturizes even the driest and most sensitive skin. It can make your skin feel smooth all day long with just a couple of pumps!


Natural Silk Sleeping Mask

ZEMISILK

Price: $

This silk sleeping mask helps to relieve stress by gently relaxing your eyes to help you sleep better. Say goodbye to dark circles and hello to a more restful sleep!


Foot Pumice

Beauty By Earth

Price: $

This foot pumice will give you salon-smooth feet by ridding them of dead skin and calluses. Foot care isn’t always a top priority, but this will be a useful tool to give your feet some TLC. 


Tea Tree Oil

Maple Holistics

Price: $

This affordable and all-natural tea tree oil is great to have on deck since it can be used to cleanse and purify your skin, hair, and nails. It’s a potent and power-packed oil that can easily be incorporated into your beauty routine!


Aromatherapy Shower Steamers

Body Restore

Price: $

These individually wrapped shower bombs are filled with essential oils to help you relax (or get energized!). A perfect self-care gift idea for anyone who prefers showers over baths!


Natural Loofahs

ALMOONI

Price: $

Massage, brighten, and soften your whole body with these natural loofahs! Compared to plastic loofahs, these are safer for your skin and are an underrated cosmetic product on Amazon.


Foot Peel Masks

Dermora

Price: $

Save a trip to the nail salon and apply these lavender foot peel masks. Infused with milk and aloe extract, these masks can rid your feet of dry, cracked, or callused skin within minutes!


Natural Deodorant

Humble Brands

Price: $

Finding a deodorant that works well for you can be tricky! However, this all-natural, plant-based deodorant has close to a 5-star rating to keep you feeling fresh all day long.


Korean Exfoliating Mitts

Seraphic Skincare

Price: $

Super low-price point to keep your whole body feeling smooth, soft, and exfoliated!


Anti-Cellulite Massage Oil

New York Biology

Price: $$

A collagen-infused massage oil to give your body some extra TLC!


Skincare Oil

Bio-Oil

Price: $

With over 100,000 positive ratings on Amazon, this body oil is easily one of the best beauty products on Amazon. Safe for all skin types, it works wonders by evening out skin tone and acne scars. 


Scalp & Body Scrub

OUAI

Price: $ $

OUAI has a collection of standout products, but this 2-in-1 scalp and body scrub will smooth your body from head to toe. The rose-scented scrub removes any buildup, leading to healthier skin and hair. 


Aloe Vera Gel

Aloderma

Price: $

This highly-rated, useful Korean cosmetic product on Amazon is 92% natural aloe vera. Aloe vera gel is useful for reducing redness, moisturizing skin, and can even be used as an alternative to a makeup primer.


Lip Salve Tin

Rosebud

Price: $

A classic and timeless cosmetic product that keeps your lips moisturized throughout every season, especially during the winter, when chapped lips and dry skin are common. Keep this in your bag and remember that a little dab on your lips goes a long way! 


Glow Body Oil

Supergoop

Price: $$

Another body oil that hydrates, yet also doubles as a sunscreen! This is the perfect beauty product for summer!


Natural Lip Balm

ECO roots

Price: $

Protect and hydrate your distressed lips! This vegan lip balm is great for daily use to keep your lips healthy–inside and out. 


Period Underwear

TIICHOO

Price: $

Feeling comfortable during your period is important and should be a part of your beauty routine, too! These period underwear are affordable and help you feel your best during your time of the month. 


Wild Rose Deodorant Spray

Weleda

Price: $

Weleda has so many fantastic all-natural skin and beauty products.  However, this deodorant spray is a can’t-miss with its light floral scent, especially if traditional deodorant sticks don’t work for you!


Gel-Lined Moisturizing Socks

Bare August

Price: $

Say goodbye to extra dry and rough feet with these aloe vera and shea butter-infused socks! Get ultra-smooth feet with weekly use of this moisturizing foot product.


Collagen Gummies 

Lunakai

Price: $$

Collagen support keeps your skin, nails, and hair looking extra healthy! Take one daily for an extra boost. 


Best Hair Care & Hair Tools

Pro Dual Edge Brush

Kitsch

Price: $

This handy and easy-to-use hairbrush is the tool you need to brush down your edges in a controlled way. It can help create the sleekest and cleanest looks! 


8HR Magic Night Hair Serum

Kerastase

Price: $$$

While it is a higher priced hair product, it has so many positive reviews sharing how it actually works. So, it’s worth every penny! The night hair serum keeps your hair soft, shiny, and healthy looking with just a dime-sized amount spread throughout your locks!


Hair Perfector No 3 Repairing Treatment

Olaplex

Price: $$

Perfect your hair with this product from Olaplex! This hair cream repairs, restores, and treats your hair to keep it healthy, especially on its driest days!


Moisturizing Twist & Lock Gel

Cantu

Price: $

This hair and beauty product is ideal for curly hair to lock in moisture, shine, and keep your curls bouncing! This tube is affordable and effective, making it one of the best online beauty products.


Olive Oil Gel

Eco Styles

Price: $

This natural olive oil gel is great for all hair types and doesn’t create any dry flakes! It works great for flyaways and is a product that keeps your hair in place all day and night. 


Traveling Hair Straightener

MHD

Price: $

This portable hair straightener is a must-have Amazon beauty product, perfect for traveling, straightening shorter hair, or even styling your bangs! 


Drop Dead Gorgeous Non Aerosol Dry Shampoo Volume Powder

Handmade Heroes

Price: $

This 100% natural and vegan dry shampoo substitutes daily hair washing! It absorbs oil, adds texture, and volumizes hair easily. It is also another beauty product perfectly suited for travel. 


Miracle Leave-In Conditioner

Daily Dose

Price: $

This award-winning leave-in hair conditioner spray gives your dry hair more life with just a couple of spritzes. The clean formula makes it safe to use for everyone!


Iconic Hair Dryer

Slopehill

Price: $$

At a quarter of the price of the famous Dyson, this ionic hair dryer dries hair quickly without damaging it. It also includes three attachments for easy styling, too.


Rosemary Mint Strengthening Hair Mask

Mielle

Price: $

This hair mask gives you a lot of bang for your buck and provides your hair with the boost it needs to be as healthy as possible! This mask is infused with biotin and can be used sparingly, if need be. Bring the salon home by adding this beauty product to your self-care routine!


Hydrating Styling Cream

Morrocanoil

Price: $$

Say goodbye to frizz with this styling cream! Running some of this cream through damp hair before blow-drying will have your hair looking shiny and voluminous with minimal effort. 


Hair Straightener Brush

Prizm

Price: $$

This easy-to-use straightener comb has fully-adjustable heat functions to straighten all types of hair! It is a frequent deal and has hundreds of positive ratings, making it a standout hair appliance on Amazon! 


Magnetic Bobby Pin Holder

Hairpin Pal

Price: $

One of the coolest and most useful beauty products on Amazon! This magnetic holder will keep your bobby pins together and in one place to prevent losing one ever again!


Satin Pillowcase

Bedsure

Price: $

Maybe one of Amazon’s best-kept secrets for healthier skin and hair! This affordable set of two satin pillowcases is a serious steal. There are over 10 colors to choose from to find a match for your style!


Unbrush Detangler Brushes

FHI Heat

Price: $

This famous hair brush detangles hair without hurting your head or scalp and comes in this cute mini size! Pack it in your purse or makeup bag for fast use when you’re on the go!


Microfiber Wrap Towels

Upgrade With

Price: $

Using microfiber towels is such an easy beauty hack to quickly dry your hair without damaging it, while also reducing frizz. This pack is such an affordable price!  


Hair Dryer Brush

landot

Price: $$

An easy-to-use hot brush to give you voluminous waves and curls in just minutes.


Heatless Curlers

Kitsch

Price: $

A TikTok beauty hack to curl your hair while you’re sleeping and without any heat! Get effortless curls any day of the week!


Therapy Session Hair Mask

Eva NYC

Price: $

Yes, we blame TikTok (again), but this deep-conditioning hair mask has people going a little crazy for it! Show yourself some hair TLC with this extra step to make your hair hydrated and looking its best!


Pineapple Hydrating Hair Oil

Pacifica

Price: $

This hair oil is meant for curly hair! Made from all-natural ingredients to keep your hair shiny, healthy, and glossy, it makes your hair smell fresh, too, just like a tropical fruit smoothie!